Colour is a form of communication. If you use it with care and love, colour can be one of your strongest assets of communication. Colour can provoke all manner of emotion. It can make people happy, sad or even enrage! It’s a matter of precision. Think of colour as a form of music… some songs are sad, some hard to describe and some can move mountains. Colour for websites is what music is to films.
Animated Navigation
Back in the day (the late 90’s to be precise) it was quite easy for a web designer to get his audience salivating with a few simple mouseover effects on his menu items. A bit of JavaScript did the trick nicely!
Those hey days of early web sorcery are over since Flash stepped into the ring. Nowadays a wide variety of visual effects can be achieved by the means of the “timeline” and programmed transitions that can even include audio and video. Smart mathematics allow us to create complex navigational systems. There are hardly any technical boundaries. The only limitation is the web designer’s own imagination.
Horizontal Naigation
Navigation can singularly make or break a site. It is responsible for the success of the user’s interaction; if they enjoy using it they will keep coming back. If they don’t, you will never see them again. It should form the backbone to any content-rich site and the starting point for the organisation and architecture of your build.
Vertical Naigation
Being one of the most common and oldest navigation types on the Web, you might overlook the potential, effectiveness and impact of vertical navigation.
Redefined in the modern web vertical navigation is now accessible and super-sexy at the same time. If designed with the right shape, behaviour dynamics and filled with the right content, vertical navigation may result in a enhanced user interaction and user experience.
How do you get the design you want? The perfect design you envision in your head? … The design brief is the answer.
Whether you are a designer or a client, an effective design brief is the single most critical factor in ensuring that a project is successful.
