Recently I’ve been ramping up my activity on LinkedIn - I’ve used it for a long time now but never really embraced it like I had Twitter and Facebook.
During a recent meeting about a new website project I was recommended to join the Hampshire Business Network on LinkedIn as it had proved to be of value to the customer - so I did.
This time last week we got a fantastic email from Jane Sabherwal at Bristol Media informing us that FHOKE had been identified as a creative company to watch during 2010/11. As you can imagine we are all pretty stoked here to hear the news and can’t wait to see our name in print and up on the impending site.
We’ve really written this blog post for all our existing, new and potential clients but hopefully everyone who reads this can take a little something from it.
If you’ve met us you’ll know that if it’s right for your business then we’ll shout about the benefits all the social networking tools can have for your site and products. But we’ll also stress the importance of blogging, it’s a great way to get an insight to the business and to keep your site regularly updated. It’s tough to keep up to date with this and we are as guilty as anyone when times get busy, but we at least try to post at least once a month, ideally we’d love to go back to those days of once a week and we really must. But here’s a gentle reminder to everyone else to make it a priority, it really does only take an hour in your week to write a worthwhile post. Allocate time in your schedule and distribute the task through the team.
Learning to say no at the right time can save you and your company time, effort and and a lot of pain. Said at the wrong time and it’ll bring you all of those and more.
We were recently offered a project to work on solely as designers to another agencies project. We’ve worked with these guys before and love working with them and still do. The budget was great and with the business booked out for a whole week it seemed to make great business sense to take it on. We’d already figured that this project alone could easily be used to re-invest in a new mac and all the software plus more for a new employee so there was a great reason to take the project on. But things don’t always run smoothly and in hindsight we should have refused the project from our original gut feeling.
Last week we watched a short video from Think Vitamin where Ryan Carson talked with Paul Boag about ‘The Demise Of The Website’ (amongst other things). But what was he really getting at? Well having talked about it within the team we think he was trying to get across that your website (however great it is) is not enough when it comes to attracting new business via the web.
