The existing site had been built on WordPress, but the theme and CMS were badly managed and severely outdated. SmartDebit required a new website that wasn’t vulnerable to attacks, which would increase user retention and form submissions and help them to up-sell and cross-sell products effectively.
We started from scratch creating a new bespoke theme, designed to re-position SmartDebit as a market leader with a professional new look and feel. Careful attention was paid to the navigation which was stripped back and overhauled to streamline the user’s journey. Clear call-to-actions throughout the pages were added to increase user engagement and encourage contact enquiries.
A stunning new site with a unique identity tailored to the business. From illustrations to flexible templates the new look will help push SmartDebit forward as the most reliable Direct Debit bureaux in the UK.
FHOKE have helped us to create a fresh, new website and an improved look and feel for our brand. The team are very agile and are always happy to help and provide a solution to any problem. Their focus on very specific disciplines is refreshing and means they are indeed experts in their field and not overstretched.