Landed Houses came to us with a unique offering and a loyal following, but a brand that no longer reflected the charm, character, and quality of the properties they represent. Behind the scenes is a passionate team committed to matching guests with extraordinary country homes and showcasing what makes them special.
The previous Landed Houses’ identity had been lost among generic property sites that all blurred into one. So we set out to build a brand that captured their distinct personality — one rooted in heritage, warmth, and trust. A brand that not only stands apart but that would stand the test of time as the company continues to grow.
With a new brand in place, it was time to design a property site that was clean of clutter and told the story of each house the team lists. The site now showcases beautiful photography and has created an easy-to-follow user interface to make bookings a breeze.
We created a new bespoke WordPress theme with large format imagery, punchy and bold headings to capture the user’s attention, and a flow for users to book in just three clicks.
Alongside branding issues, Landed Houses came to Fhoke with a ‘Frankenstein’ of a website that used a cookie-cutter theme that had been hacked apart, built on over the years, and plugged into various third-party tools and bespoke plugins, hanging together by a thread.
With existing properties to migrate, we spent time ahead of the project with the Landed Houses team to understand how to migrate hundreds of properties and recreate baked-in functionality into a more sustainable framework without worrying that a simple update could break everything.
We set to work wireframing every page and planning the user journeys with precision. We then created two new accounts for property owners and guests. Property owners can now upload all their properties, manage them, and compress photography without the Landed Houses team lifting a finger, a sticking point the previous site suffered from. Guests can now submit booking requests to property owners individually or in bulk, with enhanced search tools in place to help them find the right house for their event or stay.
We wrapped everything up using our signature WordPress CMS setup to make managing the business easy for everyone at Landed Houses.
A refined brand and a reimagined website experience have given Landed Houses the identity and tools they need to thrive. The new look captures the character and charm of their unique offering, while a bespoke website delivers an intuitive booking journey, streamlined property management, and a platform built to scale — all wrapped in a brand that feels as timeless as the homes they represent.