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Combat Fuel

What we did

Shopify Website Design for Combat Fuel

Combat Fuel is a supplement company founded by a veteran of the British Army. Its goal is to supply the highest-quality supplements to athletes of all abilities. Looking to re-brand, they chose Fhoke, a specialist Shopify Agency, to create a stunning new eCommerce store.

Launch website
Combat Fuel is a Hampshire-based sports supplement brand and website designed by Fhoke a London web design agency.

Branding

To appeal to a broader market, the brand needed an overhaul. The company already had a regular military following due to its background and heavy warfare themed branding. To gain a wider interest, we got to work on cleaning up their packaging, opting for bright colours, clean graphics and structured layouts. Now on the shelves, Combat Fuel’s products have reached the market with rave reviews and endless compliments about their refreshing, new style.

Combat Fuel supplements WooCommerce store by London WordPress agency Fhoke
Combat Fuel supplements WooCommerce store by London WordPress agency Fhoke
Combat Fuel supplements WooCommerce store by London WordPress agency Fhoke

Website Design

Our first website for Combat Fuel brought the new branding to life on WordPress and WooCommerce. Bold, colourful and full of personality, it put the products front and centre and gave the brand a shop to call its own.

When it was time to move to Shopify, we built on those foundations. We carried the distinctive look and feel into the next stage of the website, keeping the connection between the packaging, the products and the online experience. A familiar brand, ready for its next chapter.

Combat Fuel - 2026 Site Design

Shopify Development

Having designed and built Combat Fuel’s original WooCommerce store, we already knew the brand, its products and the thinking behind the website. That understanding gave us a strong starting point for the move to Shopify.

We took the site we had created and developed its next iteration on Shopify, bringing the established design onto a new platform. The focus remained on making the range easy to explore and straightforward to shop, with a store the Combat Fuel team could take forward.

Combat Fuel - 2026 Mobile Site Design

“A massive thank you for all of your hard work throughout, I'm genuinely gobsmacked by it all. Wholesalers are knocking at my door already as a result of the new branding, and the feedback from customers is second to none.”

Alex Berezynskyj Founder

The result

From the original branding and WooCommerce website to the move onto Shopify, our work with Combat Fuel has grown alongside the business. The latest store builds on everything we created together, giving the brand a new home without losing the personality that makes it stand out. Another chapter in an ongoing partnership, with plenty more ambition to fuel.

Let’s work together

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